While working at bsur, we were asked to produce a print campaign for the new range of mini. we decided to give an homage to the old mini ads and produced beautiful and conceptual shots of the different models.
Executive Creative Director: Jason Schragger
Art Director: Salvator Gulifa, Thomas Jullien
Copywriter: Genevieve Hoey, Amadeus Henhapl
International account supervisor: Paula Atwell
Account manager: Thijs Van Dam
Photographer: Rick Guest
Created with the MINI Team at © BSUR 2012 - www.bsur.com